We are independent & ad-supported. We may earn a commission for purchases made through our links.
Advertiser Disclosure
Our website is an independent, advertising-supported platform. We provide our content free of charge to our readers, and to keep it that way, we rely on revenue generated through advertisements and affiliate partnerships. This means that when you click on certain links on our site and make a purchase, we may earn a commission. Learn more.
How We Make Money
We sustain our operations through affiliate commissions and advertising. If you click on an affiliate link and make a purchase, we may receive a commission from the merchant at no additional cost to you. We also display advertisements on our website, which help generate revenue to support our work and keep our content free for readers. Our editorial team operates independently of our advertising and affiliate partnerships to ensure that our content remains unbiased and focused on providing you with the best information and recommendations based on thorough research and honest evaluations. To remain transparent, we’ve provided a list of our current affiliate partners here.

What is a Splog?

Mary McMahon
Updated May 16, 2024
Our promise to you
EasyTechJunkie is dedicated to creating trustworthy, high-quality content that always prioritizes transparency, integrity, and inclusivity above all else. Our ensure that our content creation and review process includes rigorous fact-checking, evidence-based, and continual updates to ensure accuracy and reliability.

Our Promise to you

Founded in 2002, our company has been a trusted resource for readers seeking informative and engaging content. Our dedication to quality remains unwavering—and will never change. We follow a strict editorial policy, ensuring that our content is authored by highly qualified professionals and edited by subject matter experts. This guarantees that everything we publish is objective, accurate, and trustworthy.

Over the years, we've refined our approach to cover a wide range of topics, providing readers with reliable and practical advice to enhance their knowledge and skills. That's why millions of readers turn to us each year. Join us in celebrating the joy of learning, guided by standards you can trust.

Editorial Standards

At EasyTechJunkie, we are committed to creating content that you can trust. Our editorial process is designed to ensure that every piece of content we publish is accurate, reliable, and informative.

Our team of experienced writers and editors follows a strict set of guidelines to ensure the highest quality content. We conduct thorough research, fact-check all information, and rely on credible sources to back up our claims. Our content is reviewed by subject-matter experts to ensure accuracy and clarity.

We believe in transparency and maintain editorial independence from our advertisers. Our team does not receive direct compensation from advertisers, allowing us to create unbiased content that prioritizes your interests.

A splog is a blog which has been created for the purpose of disseminating spam, typically containing no original content. Splogs are extremely frustrating for people in the blogging community because they clog the already crowded Internet, and the theft of content from legitimate blogs is a troubling issue on principle and also for people who use their blogs as a source of profit. Estimates in 2007 suggested that as many as 20% of the blogs listed on the Internet are actually splogs.

The term "splog" is a portmanteau of "spam" and "blog." Splogs are about as old as the blogging community, thanks to the ability of spam to fill almost every conceivable niche. Because numerous companies offer free blogging services, starting a splog is incredibly easy and it requires no cash outlay. Once a splog has been established, it can be used to attempt to raise a site in search engine rankings with the use of extensive links. It is common for a spammer to start hundreds of splogs, to make it look like numerous websites are linking to a single spam site, in the hopes of forcing it to rise in the rankings of a search engine so that people will click on it.

The contents of a splog can take a number of forms. Many sploggers do what is known as "scraping," which involves stealing content from other sites and reposting it. Many splogs take advantage of RSS feeds for scraping, as these feeds can be used to centrally organize content for the express purpose of stealing it. Scraping is illegal, and it can be hard to detect, especially when sploggers do it cleverly, changing some aspects of the stolen text and removing all links to the original site. Some bloggers use monitoring services to look for stolen content for this very reason.

In other cases, the content of a splog is complete nonsense. Generally, splogs aren't really meant to be seen; their purpose is to create links to other sites in the hopes of confusing search engines. Many splogs also generate trackbacks in an attempt to get themselves linked on legitimate websites; bloggers typically try to prevent such junk trackbacks from ever showing up on their sites. A visit to a splog can reveal a site which is fairly unremarkable and often quite ugly.

Combating the splog problem is extremely difficult. Several websites are dedicated solely to reporting splogs and scraping, and these sites encourage users to report splogs to their hosts when they appear on hosted services. Many of these hosts have taken steps to make it harder to create a blog, in the hopes of eliminating splogs, and they typically respond to claims about spam blogs quite rapidly.

When a splog is not on a hosted service, it can still be reported to the company which provides the server space if it contains scraped content, because scraping violates copyright laws. Reporting such sites can be challenging, as the splogger typically goes to great lengths to conceal his or her identity and to hide the identity of whatever Internet host is being used. If a blogger's content is stolen and reposted on a splog and he is on a hosted service, he can also get assistance from his host.

EasyTechJunkie is dedicated to providing accurate and trustworthy information. We carefully select reputable sources and employ a rigorous fact-checking process to maintain the highest standards. To learn more about our commitment to accuracy, read our editorial process.
Mary McMahon
By Mary McMahon

Ever since she began contributing to the site several years ago, Mary has embraced the exciting challenge of being a EasyTechJunkie researcher and writer. Mary has a liberal arts degree from Goddard College and spends her free time reading, cooking, and exploring the great outdoors.

Discussion Comments
Mary McMahon
Mary McMahon

Ever since she began contributing to the site several years ago, Mary has embraced the exciting challenge of being a...

Learn more
EasyTechJunkie, in your inbox

Our latest articles, guides, and more, delivered daily.

EasyTechJunkie, in your inbox

Our latest articles, guides, and more, delivered daily.